The initiative is called Snap Games, while it contains some of the previous games offered by Snapchat, transmits Telegraph.
Bitmoji Party is one of the games where virtual friends can compete in four small games, while so far, there are six unique games that are offered.
In order to profit materially, Snapchat has also put advertisements that do not goes for six seconds, which offer players instructions on how to win.
Along with this platform, Scan has also been launched, enabling collection of achievements and posting to friends accounts, as well as Snap Originals with images just collected for this social network.
Through these updates, it seems that Snapchat wants to keep its level in comparison with the competition this year.